Can Data Science Effectively Prevent Cybersecurity Breaches?


Did you know that data science is paving the way for cybersecurity breach protection? With cyber-crime rising, security experts are working hard to develop effective solutions that can help mitigate risk. And these solutions couldn’t come at a better time for many businesses because of the ever-increasing costs associated with data leaks.

Data breaches are expensive affairs anywhere in the world. In the United States of America, the average cost of a cybersecurity breach has gone up by 12% since 2014 to $3.92 million. In the European Union (EU), companies can be fined up to 4% of the company’s annual turnover according to the General Data Protection Regulation(GDPR). With all this in mind, how is data science being used to effectively prevent cybersecurity breaches?

1.   Data science is being used to detect malware

Data science is all about making head and tail of mined structured and unstructured data. By analyzing data from several malware sources, intrusion patterns, and fraudulent techniques used to steal sensitive information, effective anti-breach security solutions are being developed.

Data science is used to pick up the anomalies and suspicious behaviors of intruders. By studying how cybercriminals infiltrate into networks more efficient solutions can be devised for cybersecurity breach protection.

2.   Data science facilitates the creation of real-world cybersecurity solutions

 The outcome of studying mined data is that solutions that reflect real-world situations can be designed. Most traditional solutions are based on ‘lab scenarios’ and while they proved effective at the onset they are fast becoming outdated. New security solutions that can prevent infiltration and hacking must be engineered.

 3.   Data science can help sort through web traffic

Data science’s predictive nature allows cybersecurity experts to distinguish between malicious traffic and safe network traffic through the careful study of traffic patterns. Thanks to more advanced technology, analysis of web traffic can be done via machine or deep learning algorithms. This analysis provides the basis for device-specific solutions that will prevent crypto-jacking, mobile malware, ransomware, and supply chain attacks.

Adopt next-generation cybersecurity solutions for your business

Cybeta has proved that data science can effectively prevent cybersecurity breaches through innovative solutions such as Threat AlphaTM and Threat BetaTM. Our cybersecurity solutions – designed by U.S. intelligence-trained experts – have one objective and that’s to identify, prioritize, and mitigate cyber threats prior to impact.

Get in touch with us for custom cybersecurity solutions for your business.